ALL ONE is rooted in the evolution of skateboarding as it fits into a global snapshot of modern life. We are inspired by a sense of urgency to raise consciousness to the fact that life as we know it on our planet is at a critical point of convergence or divergence, directly linked to universal awareness. Our goal is to inspire youth culture and its communities to become more self-aware. By becoming more mindful, having respect for others and the greater good of humanity we can improve our existence here on earth.
As leaders of the skating industry, community activists, artists, designers, and professional skaters. We see beyond the natural limits, and direct that energy towards universal truths, the power of inclusion and contentedness to ignite positive change.
Rodney co-founded, SHUT SKATES and ZOO YORK SKATEBOARDS/CLOTHING. These are two of the leading companies that led the charge for street skating worldwide. Adding to this is his new creation, ALL ONE, a “Consciousness, Truth & Awareness” movement and clothing company, bringing to the masses a bit of skateboarding and a lot of life guidance for “the young at heart,” to help those interested in preparing for THE FUTURE on this planet.
Rob is a former National Skateboard Association Amateur Champion Freestyle Skater. Starting out as a skater in South Florida he moved to New York City be a part of the dynamic 80s and 90s downtown skate and music scene. Rob has remained an active leader in skateboarding, and is the founder and owner of SURE Skateboards (Skateboarders, Urban Riding Environment); a teaching, coaching and consulting agency. His experience is a key part of ALL ONE’s marketing, media, and team management.