ALL ONE is rooted in the evolution of skateboarding as it fits into the global picture of humanity. It is inspired by a sense of urgency to raise consciousness to the fact that life as we know it on our planet is at a critical point of convergence or divergence, directly linked to universal awareness. Our goal is to inspire and wake up youth culture and it’s communities to become more self aware. By becoming more mindful, having respect for others and the greater good of humanity we can improve our existence here on earth.
Rodney co-founded, SHUT SKATES and ZOO YORK SKATEBOARDS/CLOTHING. These are two of the leading companies that led the charge for street skating worldwide. Adding to this is his new creation, ALL ONE, a “Consciousness, Truth & Awareness” movement and clothing company, bringing to the masses a bit of skateboarding and a lot of life guidance for “the young at heart,” to help those interested in preparing for THE FUTURE on this planet.
Rob is a former National Skateboard Association Amateur Champion Freestyle Skater. Starting out as a skater in South Florida he moved to New York City be a part of the dynamic 80s and 90s downtown skate and music scene. Rob has remained an active leader in skateboarding, and is the founder and owner of SURE Skateboards (Skateboarders, Urban Riding Environment); a teaching, coaching and consulting agency. His experience is a key part of ALL ONE’s marketing, media, and team management.
Jürgen is immersed in art, skate culture, and consciousness. It has been his dream to create a brand that fuses these disciplines. Adding a global base to the team Jürgen operates from Hong Kong, Barcelona and New York, over seeing the direction and DNA of ALL ONE. With his background in graphic design, and as curator of one of Hong Kong’s first contemporary art galleries, his trained eye leads the brand’s image and aesthetic.
KYLE MATTHEW HAMILTON
(Actor/Pro Skater/Brand Ambassador)
Kyle began skateboarding over 25 years ago after being influenced by the protagonist “Marty McFly” in the hit movie Back to the Future, and is now an influencer himself. With consistent practice, his determination of progression eventually led him down the road to represent SHUT Skateboards as their first professional freestyle rider. By education he is also an accomplished actor and musician; currently on Broadway in Spongebob Square Pants, The Musical.
(Pro Skater/Brand Ambassador)
Luis is a Pro skater living in Queens, and skating constantly throughout the five boroughts of New York City. He is one of the most recognizable and friendly faces in NY skateboarding. Luis will be representing his Hispanic roots at the 2020 Tokyo Olympics on the Dominican Republic team for the debut of Olympic level skateboarding. As ALL ONE’s lead ambassador , Luis connects youth and youth-minded people to the conscious vibe of the brand.
The collection is inspired by the "Awareness Movement" and focuses on raising consciousness. ALL ONE produces quality original products and content designed to engage youth to Truth and Awareness. A portion of all proceeds will go to support their Truth & Awareness Youth Initiatives.